The Kenyan coast is absolutely buzzing as Essence of Africa 2025 kicked off, bringing together 150 pre-qualified international buyers...
Kenya’s coastal tourism industry is poised for a significant uplift as Essence of Africa brings 150 international travel buyers...
This was an insightful discussion on sustainability in the African tourism industry with James Haigh and John Corse at...
The landscape of tourism marketing is evolving rapidly, and nowhere is this more evident than in Africa. At the...
The conversation around sustainable tourism in Africa is evolving beyond traditional concepts of conservation and community support. At Essence...
By Chris Mears, Co-Founder of Essence of Africa and CEO of ATTA® Events We’ve all been there – another...
Simply attending events and following trends won’t cut it if the goal is to stand out in the travel...
Elevate your marketing strategy with this guide to mastering source markets packed with actionable steps and insights. You’ll learn...
Rethink and refine your marketing strategy to captivate and engage your trade customers in the run-up to Essence of...
